Marketing and Management, A.A.S.
A.A.S. Degree—63 credit hours
Curriculum Code 1238
This program is designed to provide students with entry-level employment or advancement within businesses involved in the marketing of goods or services. This program prepares students for career opportunities as store managers, department and division managers, product managers, warehouse managers, and purchasing agents. This list is not inclusive of all occupations available to marketing and management graduates since management positions vary in fields such as product and production planning, advertising, sales, retailing, wholesaling, distribution, consumer research, small business ownership, and general business administration. An important feature of this program is the internship/seminar component.
Jobs for retail supervisors and managers without college-level coursework are expected to be very competitive. Some retail companies have begun requiring their sales staff to report directly to upper-management personnel, bypassing the department-level manager. Many job openings will occur as experienced supervisors and managers move into higher levels of management.
Required General Education Courses
15 credit hours as follows:
(Note: Take MTH-120 or higher. MTH-120 recommended for transfer students.)
A minimum level of competency in mathematics is required for graduation for all A.A.S. degrees. This minimum competency may be demonstrated in one of three ways:
- Placement into MTH-120 or higher; or
- Successful completion with a minimum grade of “C” in BUS-120, MTH-102, MTH-109, MTH-121, or MTH-133 or higher-level mathematics course for designated career programs; or
- An equivalent transfer course from another college with a minimum grade of “C”.
Select 3 credit hours from Humanities and Fine Arts or Physical and Life Sciences:
ARB, ART, FRE, HUM, LIT, MUS, PHI, SPA, THE or BIO, CHM, EAS, GEL, NAT, PHS, PHY
Required Career Courses
48 credit hours as follows:
Suggested Schedule
Semester 1 (15 credit hours)
(Note: Take MTH-120 or higher. MTH-120 recommended for transfer students.)
Semester 2 (16 credit hours)
| BUS-110 | Legal Environment in Business | 3 |
| OR- | | |
| BUS-136 | Business Law | 3 |
| - | | |
| BUS-142 | Financial Accounting | 4 |
| COM-103 | Speech Fundamentals | 3 |
| ECO-101 | Principles of Macro-Economics | 3 |
| ___-___ | Humanities and Fine Arts or Physical and Life Sciences Elective | 3 |
Semester 3 (16 credit hours)
Semester 4 (16 credit hours)